Built for brands launching on TikTok, Reels and Shorts
The stories are held open until we have shipped them.
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Read
The first brand story goes here.
Filled in at launch
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Read
The first brand story goes here.
Filled in at launch
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Read
The first brand story goes here.
Filled in at launch
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Read
The first brand story goes here.
Filled in at launch
What every brief comes with
Commitments, not results. Each number here is something we put in writing before a shoot.
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14 days
From a signed brief to your first cuts
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8 hooks
Written and tested per script
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5 formats
Per shoot, each cut for the platform it is going to
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1 contract
One invoice, every creator and editor behind it
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30 min
Intro call, no deck
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1 round
Of revisions included on every video
What brands say
This wall stays empty until a brand we have shipped for says something about it. We would rather leave the space than fill it.
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“The first brand quote goes here.”
Filled in at launch -
“The first brand quote goes here.”
Filled in at launch -
“The first brand quote goes here.”
Filled in at launch
Platforms
- TikTok
- Instagram Reels
- YouTube Shorts
- Snapchat
- Meta ads
Placements we cut for
- TikTok in-feed
- TikTok Spark Ads
- Instagram Reels
- Instagram Stories
- Meta partnership ads
- YouTube Shorts
- Snap Ads
- Pinterest video pins
See what hypjam can do for your brand
Tell us what you are launching and we will come back with formats, creators and a timeline. No vague proposals.
Formats
UGC ads that sound like a creator, not a brand deck.
This is what ‘directed, not just sourced’ looks like on a feed: the formats we build, and sample tiles showing how a hook, a creator and a format come together. The brand names below are invented. We are new, and we would rather show the shape of the work than borrow someone else's logo.
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Hooks and ads
The first three seconds decide everything, so that is where we spend most of our energy. We script, cast and shoot scroll-stopping hooks built for feed placement, not just brand safety.
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Testimonials
Real people, real phones, real opinions, just aimed properly. We brief creators like actors, not customers, so the review still feels unscripted where it counts.
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Founder-led
Sometimes the best spokesperson is the person who built the thing. We direct founders through the same process as the roster, hooks, retakes and all, so they do not have to wing it on camera.
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Trends and sounds
We track what is actually moving on the app this week, not last quarter's trend report. Then we brief creators to bend it around your product instead of bolting your logo onto someone else's meme.
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Whitelisting
Your best-performing organic content, running as paid from the creator's own handle. We handle the usage rights and the Spark Ads setup so the ad keeps the creator's credibility intact.
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Scripts and edits
Every video starts as a proper script, not a vague vibe brief, and ends with an edit built for the platform it is going on. Same team end to end, so nothing gets lost in translation.
Sample tiles
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Brightbottleillustrative
“I did not expect this to actually work on my skin.”
A skincare creator, 25 to 34, London
Illustrative: the kind of hook we would test first for a skincare launch.
Hooks and ads -
Deskfizzillustrative
“POV: your desk drink finally has a personality.”
A deadpan comedy creator who films at a desk
Illustrative: a trend-led cut built around a sound, not bolted onto one.
Trends and sounds -
Farhaulillustrative
“I have packed this bag for four flights and one very questionable hostel.”
A travel creator who actually travels light
Illustrative: a testimonial written to survive a fast scroll.
Testimonials -
Slowboilillustrative
“Our founder explains why this kettle took two years to get right.”
The founder, directed by us
Illustrative: a founder explainer cut as the anchor of a launch sequence.
Founder-led -
Wearaboutillustrative
“The jacket I wear when I want people to ask where it is from.”
A menswear creator with an engaged comment section
Illustrative: shaped to run as a whitelisted Spark Ad from the creator's handle.
Whitelisting -
Hardleafillustrative
“Three plants that survived me, a serial plant killer.”
A home creator with a small flat and good window light
Illustrative: a scripted hook-to-payoff structure, written before anyone films.
Scripts and edits -
Spare Oatsillustrative
“I switched my coffee order and nobody at the café noticed.”
A food creator who films in cafés
Illustrative: one of four hook variants we would carry into a test.
Hooks and ads -
Nofuss Skinillustrative
“The one product I did not post about until it actually worked.”
A skincare creator, 35 to 44, remote
Illustrative: a testimonial-led cut built for paid social.
Testimonials