SolutionsAlways-on paid social
A monthly supply of ads, briefed, cut and whitelisted
hypjam runs the monthly brief, casts from a roster you have already approved, cuts variants for every placement, sets up whitelisting and Spark Ads, and sends one invoice. Your team keeps the ad account.
Ships to
- + your own site
Ads fatigue in weeks. The supply has to be monthly, not a project.
On hypjam you brief once a month and get a set of variants back, not a single film. Four services make that a routine rather than a scramble.
6 to 24+
Videos a month, by package
1 invoice
One contract, every creator and editor behind it
1 month
Minimum term, then month to month
The services behind it
The services behind always-on.
Each one is a service on its own. Together they cover the brief at the start of the month, the shoot in the middle, and the ads running by the end of it.
- 01Briefing & scripts
A monthly brief built from what ran last month and what is coming next.
Service page - 02Casting & roster
A roster of creators you have approved, cast brief by brief.
Service page - 03Editing & captions
Variants cut per placement so the account has something to learn from.
Service page - 04Whitelisting & Spark Ads
Spark Ads and Meta whitelisting set up so ads run from the creator's handle.
Service page
The monthly brief starts from what ran last month.
Always-on is not the same brief twelve times. Each month starts with what performed, what fatigued and what is coming up on your calendar, and the brief is written from that. On Growth that is two briefs a month; on Scale it is weekly.
Written from the debrief
On Growth and Scale, the month closes with a performance read. The next brief is written from it: which hooks to carry, which creators to bring back, which format to retire.
Your calendar, in the brief
Sales, drops, seasonal moments and the boring weeks in between all go in the plan, so the ads for a promotion are shot before the promotion.
Tracked live
Every brief sits on the live tracker. You can see the month's casting, scripting, shooting and editing move without asking.
A roster you have approved, cast brief by brief.
The first month builds a shortlist of creators who fit the brand. After that, casting is a matter of picking from people you already know, and adding new faces when the account needs them. On Scale, the roster is dedicated to you.
Approved once, cast often
Creators you have said yes to stay on your roster. Each brief casts from it first, so the tone stays consistent month to month.
New faces when fatigue says so
When a creator's ads start to tire, the brief adds someone new from the wider roster. You still approve them before they shoot.
Paid by us, once
Every creator is paid out of your package fee on a set schedule. One contract, one invoice, no separate deals.
Variants, cut per placement, so the account has a set.
One take becomes several ads: a different hook on the front, a different caption treatment, a shorter cut for Shorts, a longer one for Reels. The editor cuts for how each feed is watched, captions burned in and kept clear of the platform's own overlays.
Hook swaps
The same body with a different first three seconds is often the cheapest new ad. Each shoot captures more than one hook for exactly this.
Native, not resized
Every video is cut 9:16 for the placement it is going to, with the hook in the first frame and the caption inside the safe area.
One revision round, included
Every package includes one full revision round per video. It is usually spent on pacing or captions, not reshoots.
Whitelisting and Spark Ads, set up by us, running from the creator's handle.
The best-performing organic content runs as paid from the creator's own account, so the ad keeps the creator's credibility. hypjam handles the authorisation on TikTok and Meta and the usage rights that make it clean. Available on Growth and Scale.
Authorised, not improvised
Spark Ads codes and Meta partnership permissions are requested from the creator by us, as part of the brief, with the rights window agreed at the same time.
Rights that match the run
A whitelisted ad needs a licence that covers paid use from the creator's handle for the whole period it runs. That is written into the creator agreement before the shoot.
Disclosed properly
Paid partnership labels go on where the platform requires them, and the ad copy stays inside the CAP Code. We would rather lose a line than get you a letter.
Built for the problems an ad account actually has.
Not one film and a hope. hypjam is built around the winner that fades in three weeks, the five creators on five invoices, and the month where nobody read the numbers back into the brief.
The winner fatigues in three weeks
Frequency climbs, the hook stops working. The next set is already shot because the brief was monthly.
Five creators, five invoices
Managing freelancers is a job. With hypjam it is one contract and one invoice, and the creators are paid by us.
The account needs variants
One film gives the algorithm nothing to choose between. Each shoot is cut into hook swaps and per-placement versions.
Nobody read the numbers
A debrief that stays in a spreadsheet does not improve the next round. On Growth and Scale, it is written into the next brief.
How it runs
One ordinary month on hypjam, from the brief to the ads running.
- 01
The month is briefed
Written from last month's read and this month's calendar. One brief on Starter, two on Growth, weekly on Scale.
- 02
Cast from your roster
Creators you have already approved are cast brief by brief; new faces are added when fatigue says so.
- 03
Shot and cut in variants
Each take is captured with more than one hook and cut per placement, captions burned in.
- 04
Whitelisted, run, read
Spark Ads and Meta permissions are set up, the ads run from the creator's handle, and the month closes with a debrief.
Under the hood
Monthly, on one contract, from a roster you approved.
The details a performance lead asks about before moving the channel to hypjam.
Cadence
Monthly briefs
One brief a month on Starter, two on Growth, weekly on Scale. Each written from the last debrief and your calendar.
Volume
6, 12 or 24+
Videos a month by package: Starter, Growth and Scale. The final number is scoped once we know what the account needs.
Paperwork
One contract
One contract, one invoice. Creators are paid by us out of the package fee on a set schedule.
Whitelisting
Set up by us
Spark Ads and Meta partnership permissions are requested from the creator with the brief. Available on Growth and Scale.
Rights
Organic and paid
Included for the term of your package, in writing with the creator before they film. Longer windows are scoped upfront.
Term
Month to month
A one-month minimum, then rolling. No annual contract to find out whether it works.
Rights and safety“We started hypjam because brands kept hiring creators one by one and nobody was directing the work. We treat UGC like a production: one brief, one team, a script before anyone films, an edit built for the feed.”
Avi Aggarwal
Founder, hypjam
FAQ
Questions performance leads ask first.
Is there a minimum term?
Packages run month to month with a one-month minimum, so you are not locked into a long contract just to see if it works.
Who owns the ads?
You do, for the usage window in your package. We handle the paperwork with creators so the rights are actually clean, not just implied.
How does whitelisting work with the creators?
We request Spark Ads codes and Meta partnership permissions from the creator as part of the brief, and the licence for paid use from their handle is agreed before the shoot. It is included on Growth and Scale.
Do we get a performance read?
Growth and Scale include a monthly debrief that is written into the next brief. Starter includes the live tracker and our notes on what to run where.
Can we bring our own creators?
Yes. They are briefed, directed and paid through the same process as the roster, on the same contract.
Show us the ad account.
Book a thirty-minute call. We will look at what is running, what is fading, and come back with a first month's plan.
