Rights and safety at every layer
Every video we make ships with its usage rights in writing, a signed creator release and the disclosure the ad needs. hypjam is built so the work is clean to run, for your brand and for the creators who make it.
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How we protect your brand and your creators
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Usage rights in writing
Every deliverable comes with a written licence: which platforms, which territories, organic or paid, and for how long. Nothing is implied, and the licence lives in the same folder as the files.
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Creators sign before they film
Each creator signs a release and a short agreement covering the brief, the fee, the usage window and whether the video can run from their own handle. No footage is shot on a handshake.
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Disclosure built into the edit
Paid content is labelled as paid. We follow the ASA's CAP Code on advertising disclosure, and Spark Ads and partnership ads carry the platform's own paid-partnership label, so nothing has to be bolted on after the fact.
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Claims checked before the shoot
Creators only say what the brief has cleared. If a claim needs evidence, we ask for it before the script is locked, not after the video is live. You approve every script before anyone presses record.
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Your data, handled under UK GDPR
We collect only what you send us, use it only for your brief, and delete it when you ask. This site sets no cookies and runs no trackers; the booking calendar loads only on the page where you open it.
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Footage and paperwork kept in order
Raw takes, releases and licences are filed per brief and never reused for another brand. Ask at any time and we send you the lot.
Questions about rights?
We're happy to walk through how usage, releases and disclosure work on a brief, and what changes when a video runs as a whitelisted ad.
Book a callYou license them for the usage window in your package, for organic and paid use, on the platforms in the brief. We handle the paperwork with each creator so the rights are clean, not implied. If you want the window extended, we price that in upfront.
Organic and paid usage for the term of your package, on the platforms the video was made for. Whitelisting, Spark Ads and longer usage windows are written into the brief before the shoot, so there is no scramble later.
Usage rightsYes. That is Spark Ads on TikTok and partnership ads on Meta. The creator authorises it from their account, the authorisation window is agreed in their agreement, and the fee reflects it. We set it up and show you where the switch lives.
Whitelisting and Spark AdsEvery ad is labelled as an ad. Where a video runs from a creator's handle, the platform's paid-partnership label is switched on; where it runs from yours, it is an ad in your account. We follow the ASA's CAP Code and will not ship a cut that hides the relationship.
You either renew it or stop running the video. We tell you the end date when we deliver, remind you before it arrives, and never charge for a renewal you did not ask for.
We use them for your brief and nothing else. Your product goes to the creators cast for the shoot, your brief stays with the team working on it, and personal data is handled as our privacy policy sets out. Ask and we delete it.